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Jul 21
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7 Essential Features of School Websites

By Scott Bothel Digital Marketing, News, Web Design, WordPress

What are the most important elements of school websites? After working with many schools, from pre-k to college, I have learned that every school has unique needs, but some features…

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May 13
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No Cost Marketing Ideas for Your Small Business

By Scott Bothel Digital Marketing, News

As COVID-19 slows down and closes the doors of some businesses, good business wisdom says to double down on marketing and growth strategies while you have the bandwidth and the…

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Apr 06
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Adapting Your Small Business to New Realities

By Scott Bothel Digital Marketing, News

Businesses, schools, non-profits, and families are adjusting to the new the realities of a world with COVID-19. Many businesses have already lost the battle due to restrictions on how they…

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Mar 15
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Promoting Your Non-Profit Online in 7 Steps

By Scott Bothel Digital Marketing, LogikTheme Support Posts, News, Social Media

Every organization needs to learn how to tell their story well in order to bring others along in their journey. This means you have a more engaged audience when you…

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Feb 08
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3 Ways to Market Your Small Business Like a Pro

By Scott Bothel Branding, Digital Marketing, News

Being a small business owner means you wear many hats. That being the case, the role of marketing guru often gets left behind for more pressing matters like keeping the…

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Oct 10
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7 Big Marketing Mistakes for Small Businesses To Avoid

By Scott Bothel Digital Marketing, News

Small business owners are a busy bunch of folks who have better things to think about than the confusing details of internet marketing. But while these folks focus rightly on…

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Aug 18
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A Simple Positioning Statement Formula

By Scott Bothel Branding, News

Forming an effective positioning statement for marketing requires ninja-like simplicity and a focus on the true benefit your company, service, or product brings to your customers. Are you up to…

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Jun 13
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Social Media Best Practices for Small Business

By Scott Bothel Digital Marketing, News, Social Media

Most small businesses and even non-profits know they need to be on Social Media these days. Businesses often need a clear picture of social media best practices to know where…

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Mar 19
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You Can Boost Your Brand

By Scott Bothel Branding, News

Follow along with these slides. You are likely someone who takes great pride in what you do. You work hard, have built a business, a client base, and a product…

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Feb 28
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Should I move my website?

By Scott Bothel News, Web Design, WordPress

A common question I get from potential clients is whether or not they should move their website from one host to another or from one platform to another. Each move…

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Feb 13
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Why you should care about HTTPS

By Scott Bothel News, WordPress

WordPress and any other website platform offers support for a secure connection through HTTPS. That means the little padlock in your browser turns green or yellow in order to give…

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Feb 08
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6 Elements of Personal Branding

By Scott Bothel News

Personal Branding is nothing new. Savvy professionals have always managed their appearance, their reputation, and their first impressions. From the Suit and Tie to your Elevator Pitch, having a clear…

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Dec 20
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What is content marketing?

By Scott Bothel Digital Marketing, News, Social Media

Content Marketing has been touted as one of the best new channels for client acquisition, brand awareness, and networking in the new Social Media Age. Everyone knows they should be…

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Dec 19
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Best WordPress Hosting Recommendations for 2017

By Scott Bothel News

  Every project I work on requires hosting…no brainer, huh? But selecting the appropriate host for a given project and client is more complicated that you’d think. Every client has…

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Dec 19
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How do I drive traffic to my website?

By Scott Bothel Digital Marketing, News, Search Engine Optimization

Congratulations on your awesome website! I mean, you spent a lot of time and/or money on it, right? It shows! Now, you must be wondering how to drive traffic to…

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Dec 12
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Finding Balance in Your Brand Image

By Scott Bothel Branding, News

Creating a brand image is a tricky thing. Some businesses spend very little time thinking about how they are perceived, yet find great success. Some businesses spend ridiculous amounts of…

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Dec 05
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How to Choose a WordPress Theme for Your Business

By Scott Bothel News, Web Design, WordPress

Choosing a WordPress theme for your business is a deceptively easy task. So many themes will show you beautiful examples of websites built with their software. Often the final product…

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Nov 07
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How to become a social media pro for your business (infographic)

By Scott Bothel Digital Marketing, News, Social Media

Most businesses understand the need to be active in Social Media these days. You may even have an internal resource excited to rock the social media landscape for you. To…

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Nov 02
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How important is website load time to your business?

By Scott Bothel Digital Marketing, News, Search Engine Optimization, WordPress

How fast is your website? Is there a difference between a 3-second and a 2-second load time? How much might that difference cost you? These days, load time contributes to…

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Sep 30
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Satisfy Our Curiosity – Marketing Needs Survey

By Scott Bothel Digital Marketing, News

The Digital Marketing landscape continues to change at a rapid rate. Keeping up with each technological change or trend seems difficult if not impossible. As a business owner, you have…

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Recent Posts

  • 7 Essential Features of School Websites
  • No Cost Marketing Ideas for Your Small Business
  • Adapting Your Small Business to New Realities
  • Promoting Your Non-Profit Online in 7 Steps
  • 3 Ways to Market Your Small Business Like a Pro

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Links on this site to service providers like Siteground, Godaddy, Bluehost, and WP Engine represent an affiliate marketing relationship. We provide these links not for the purpose of making money off of you, but to offer helpful suggestions and recommendations in line with the work we typically provide to our clients. And yes, to make a few extra dollars from your clicks is nice too. 🙂 Thanks for reading!

FourTen Creative
Bothell, WA 98011
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From the Blog

  • 7 Essential Features of School Websites
  • No Cost Marketing Ideas for Your Small Business
  • Adapting Your Small Business to New Realities
  • Promoting Your Non-Profit Online in 7 Steps

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© 2021 FourTen Creative | Seattle, Bothell, Kirkland, Bellevue.

  • Services
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